Lifestyle for a lifetime
Fusion, not fashion: Aerosoul Limited is a lifestyle, clothing and entertainment brand born out of cutting-edge UK music, art and street culture.
Established 1998, with roots in the deepest foundations of the UK jungle and hip-hop movements, Aerosoul has consistently contributed to the culture. The brand stands for long-wearing, accessible and inclusive products with full clothing ranges for unisex, men, women, children and babies across our many brands: Junglist Movement, Hip Hop Movement, Babysoul, Soulero Sista and Aerosoul Africa.
Created with care. Curated for the culture...
Dealing exclusively in authentic, sustainable premium garments that last a lifetime and remain forever relevant; Aerosoul products are GOTS-certified made using non-toxic, ring spun drill fabrics with earth positive production practices, working only with suppliers who are endorsed by the Fair Wear Foundation and have transparent, fair- trade processes.
Globally respectful, globally recognised: Aerosoul brands have been endorsed and supported across some of the most exciting fields and disciplines across music, movies and modelling and sport. Proud fans of Aerosoul designs include GhostFace Killah, Ed Sheeran, Degs, Daniel Kaluuya, Becky Hill, Terri Walker, Large Professor, Bee Philips, Harry Shotta, Fabio & Grooverider, Collette Warren, Rodney P, Skitz, General Levy, Ian Wright, Groove Armada, Paradox , Seba , Omar, D- Double-E, Ghetts, Dwele, Doc Brown, Mistajam, Roots Manuva, DJ Fresh , Bryan Gee, MJ Cole, Normski, Kevin Mathurin , A Guy Called Gerald and many more.
Rooted in the underground but thriving in the mainstream, Aerosoul has been international and wide-reaching since day one: the brand’s iconic Junglist Movement t-shirt was used in the 1999 cult club culture movie Human Traffic, triggering a million ‘got any jungle in guy?’ requests ever since. As a result, the famous design is officially THE most bootlegged design in dance music history.
Often imitated, never bettered: Aerosoul’s high quality signature is hard to fake and true fans and supporters of the brand understand the care, attention and detail that goes into every garment.
The soul of Aerosoul...
Authenticity in every thread: Aerosoul comes from the heart of designer, DJ and entrepreneur Leke Adesoye. London College Of Fashion graduate, Leke isa talented free-hand illustrator who’s been immersed in culture since his earliest movements in hip hop and foundation hardcore, rave and jungle. As a selector, promoter, curator and card-carrying raver, he’s been part of the fabric of the scene since it began and his vision has always been to not only create and participate in one of the most boundary-breaking movements the UK has ever seen, but to help drive and promote it.
Understanding that culture can only be created when a community of different artistic disciplines and mediums come together, he’s been flying the flag for individualism, consistency and quality since his earliest designs. Often combining themes of satire, subversion and social commentary into his art, Leke’s designs have stood the test of time, many of them still untouched and continually re-printed and in demand to this day.
Forever adding to his range in new, exciting and innovative ways, his portfolio and collection of designs remains contemporary while rooted in a timelessness that’s iconic and steeped in UK underground heritage. This reputation and consistency has led to collections and collaborations with kindred spirits across many artistic fields including Hospital Records, Insane Skate, Drum&BassArena, Fight Klub, 70 Six Tattoo and eminent illustrators Tadaomi Shibuya and Mitchy Bwoy.
The movement continues...
Still fresh, inspired and ahead of the curve, Aerosoul remains as rooted and relevant in the culture as it was when it first launched. More so now than ever. Transcending generations of trends and hype to become one of UK culture’s most enduring success stories, Aerosoul has been responsible for a wide array of curatorial events and showcases including events at iconic venues such as Printworks, Ministry Of Sound and Fabric.
In recent years Leke’s brand has been celebrated and featured in some of the most well-known brands and media platforms including GQ Magazine, UKF, Black Business Guide, MTV, BBC, Sky, Channel 4, Ministry Of Sound, Time Out, ES Mag, Touch, FHM, Front, K-Mag , Trouble TV, Radio1, Mizz, Select, The Voice, Mixmag, RWD, Echoes, Trace, J17, ATM, Urb, Nuts, Smash Hits, The Source , Feeder and Zoo and beyond.
A underground spirit, forever in-touch with its roots but always with its eyes on the future; Aerosoul continues to represent the people and culture with true authenticity and positivity. Now with its 25th anniversary on the horizon, expect even more ambition, fusion and innovation very very soon...